Beach Reach is a special ministry in which Christian college students from across the country travel to South Padre Island to share the love of Jesus Christ with the thousands of young people gathered on the island for Spring Break.
The “beach reachers” serve free breakfasts on the beach, give free van rides to people at night to anywhere on the island, clean up beach areas and perform many other acts of service. Most importantly, they serve and meet people with the intention of sharing the news of Jesus Christ.
According to the South Padre Island Convention and Visitors Bureau, an estimated 50,000 students visit the island each March for Spring Break. Beach Reach was created in 1980 by Buddy Young, a seminary student and part-time Baptist Student Ministry director in Dallas, as a way for Christian students from different universities and churches to share the Gospel with their peers. The outreach has since expanded to Panama City, Fla., and other popular Spring Break destinations.